Register for Pepsi T20 Football at Select Venues > 10am-7pm on 25th April-2nd May 2012

Pepsi T20 Football metallic cage (click the image for bigger view)

Time : 10:00 am - 7:00 pm

Entry : To be a part of the Pepsi T20 Football campaign, amateur footballers between the age of 14 & 30 years can register in 7-member teamsat designated venues. Open to all Indians, on ground registrations and matches are being organized across major Indian cities including Chennai, Bengaluru, Kolkata, Mumbai, Lucknow, Ludhiana and Delhi. The registration process begins in Delhi on April 25 and will go on tillMay 2. 64 teams from each city will compete in knock-out style 20-minute matches and the top 32 will compete in the respective city finales. The city finale will be organized in a unique metallic cage at a public venue with lots of music, fun and Pepsi. A total of 8 teams, including 1 winning team from each city and 1 wild card entry will compete to emerge as ‘Game Changers’. They will then get the opportunity to be coached by an international football star before they face the Cricket Stars at the Grand Finale.
The registrations for Delhi start from April 25 at select locations which are given below.
Call 08888866666 or log on to www.facebook.com/pepsiindia or www.pepsichangethegame.com for more details.  

Venues : 

1.    Bengali sweets, Bengali market

2.    Evergreen Sweets, Green Park

3.    Grills, Janakpuri District Centre

4.    Metro Walk near Rithala Metro Station

5.    Master Bakers, Ashok Vihar

Event Details : Delhi, it is your turn to ‘Change the Game’ of Football with Pepsi 
Register to be a part of the revolutionary new format ‘Pepsi T20 Football’
7-Players a Side, 20-Minutes, 1-Cage, New Rules… 
An International Football Star, Indian Cricket Stars, Ranbir Kapoor…
This is Football, T20 Style!
Get ready to Change the Game of football… Pepsi now takes the game forward with a mega football league format with a refreshing twist – Pepsi T20 Football. 

Pepsi T20 Football is a revolutionary new format for amateurs, which combines the excitement and fun of T20 style of playing with the speed, thrill and spirit of football. Winners of this nationwide tournament will get a chance to play football, Pepsi T20 way, against the Indian cricket stars. If that is not enough, the Game Changers will also get a once in a lifetime opportunity of being coached by an international football star.

Homi Battiwalla, Category Director - Colas, Hydration & Mango Based Beverages, PepsiCo India said, “Pepsi T20 Football tournament takes forward the philosophy of Change the Game by taking football outside the conventional domain and giving it a refreshing twist. It is a unique grassroots initiative mounted at a never before scale in India that aims to take the excitement around the sport to the next level. With the involvement of Indian cricketers, Bollywood and an international football star; the campaign promises to excite and engage not only the existing passionate football fans but the entire nation.”

Speaking about the tournament, Ranbir Kapoor said, “Being a football enthusiast, I am glad that Pepsi is taking this initiative to popularize the sport amongst the youth of our country. I am proud to be associated with it and confident that Youngistaan will enjoy the new Pepsi T20 Football format”.

The tournament will be supported by a 360-degree approach including on-air, outdoor & on-ground initiatives; special edition packaging and digital engagement programmes. Pepsi has partnered with ESPN Star Sports, who will produce and showcase the tournament in a special 8-episode series, starting April 2012.

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